The state of blogging
Seattle PI
January 03, 2005

The latest Pew Internet Survey [1] indicates that Americans are taking
to blogs.

Among the findings: blog readership jumped 58 percent last year and 27
percent of adult U.S. Internet users -- or 32 million people -- now use
them. And 7 percent have created blogs -- that's more than 8 million
people.

  According to Pew, bloggers are more likely to be male, under 30,
well-educated, relatively well off financially and have broadband at
home (a whopping 70 percent!). On the other hand, new blog readers are
somewhat more "mainstream," with greater-than-average audience growth
among women, minorities, 30-to-49ers and dialup users.

On the flip side, 62 percent of Internet users still don't know what
blogs are.

[1] Pew Internet and American Lide Project: Blogosphere, The State of
Blogging, http://www.pewinternet.org/PPF/r/144/report_display.asp

  Category: March of progress
  Posted by Brian Chin at January 3, 2005 01:23 AM
  http://blog.seattlepi.nwsource.com/buzz/archives/004060.html