I wonder if anyone has done a study of customer "persistency" or "repeat visits" for ski areas in general. I would suspect that for those areas considered destination resorts that persistency would be greater in good snow years vs. bad snow years. (well duh!) I'd be interested to see those same figures for the year following a bad snow year which was preceded by a good snow year. i.e.. what would the persistency ratio be of resorts in Colorado this year (I think an average snow year) vs. last year (a bad snow year) or in the previous year. Obviously other factors may contribute to ski area persistency that may skew this ratio. Maybe it's time to dust off that regression analysis I performed of the ski industry (or more specifically, Intrawest, Vail Resorts and ASC) in grad school.
From: John H. Jordan [mailto:[log in to unmask]]
Sent: Monday, March 12, 2001 5:58 PM
To: [log in to unmask]
Subject: [SKIVT-L] Troubled Resorts of the Canadian Rockies gets CCAA