The BBC News site has a similar article  

Raspberry Pi computer: Can it get kids into code?

By Julian Joyce
BBC News
29 February 2012 Last updated at 02:59 ET
http://www.bbc.co.uk/news/technology-17192823


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Eben Upton of the Raspberry Pi Foundation explains how it works

The hope of Britain's future computer science industry is gathered around a tiny device in a school classroom in Cambridgeshire.

But really, is "code" going to save Britain "computer science industry" ?